Adobe Inc.

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Creative Software Suitecreative_suiteadobe.com

Adobe provides three interconnected cloud platforms used daily by practitioners: Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects, Lightroom, and 20+ other apps), Document Cloud (Acrobat PDF editing, e-signatures via Acrobat Sign), and Experience Cloud / CX Enterprise (Analytics, AEM, Marketo Engage, Target). Firefly generative AI is now embedded natively across Creative Cloud apps with Generative Fill, Generative Expand, and text-to-video, backed by commercially licensed training data. The August 2025 restructuring split the former All Apps plan into Standard (25 Firefly credits, no iPad/web apps) and Pro (4,000 credits, full access) tiers.

Products

  • Creative Cloudactive

    Subscription bundle of 20+ desktop and mobile apps including Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Audition, and Lightroom with cloud storage, shared libraries, and collaboration features.

  • Adobe Fireflyactive

    Adobe's native generative AI platform offering text-to-image, text-to-video, generative fill/expand, and recolor, trained on licensed content with commercial safety, plus 25+ partner models (Google, OpenAI, Runway, Luma, ElevenLabs).

  • Adobe Expressactive

    Browser and mobile design tool for social graphics, flyers, short videos, and branded content using templates, Firefly AI, and brand kit management, targeting non-professional creators.

  • Document Cloud (Acrobat)active

    PDF creation, editing, review, commenting, OCR, and e-signature platform on desktop, web, and mobile, with an AI Assistant for summarizing and querying document content using natural language.

  • Acrobat Signactive

    Enterprise e-signature and agreement workflow product for high-volume routing, bulk send, API-driven signature collection, and integration with CRM and ERP systems.

  • Experience Cloud (CX Enterprise)active

    Enterprise marketing technology platform comprising Adobe Analytics, Adobe Target, Adobe Campaign, Marketo Engage, and Adobe Experience Manager, rebranded in 2026 as CX Enterprise with AI agent orchestration as the central architecture.

Features

Generative Fill & Expand (Photoshop)paid onlyFirefly Text-to-Imageall plansFirefly Text-to-Videopaid onlyAI Assistant for PDF (Acrobat)paid onlyOn-device AI Remove Tool (Photoshop)paid onlyGenerative Credits Systemall plansFirefly Partner Model Hub (Google, OpenAI, Runway, Luma, ElevenLabs)paid onlyFirefly APIpaid onlyCreative Cloud Libraries (shared assets across apps)paid onlyPDF Spaces (shared review with view tracking)paid onlyBrand Controls & Brand Kit (Express)paid onlyBulk Actions & Batch Processing (Express)paid onlyAcrobat Sign Workflow Automationenterprise onlyAdobe Analytics (multi-channel attribution)enterprise onlyAdobe Target (A/B and multivariate testing)enterprise onlyFirefly Commercial Safety (licensed training data)all plansAcrobat Sign Audit Trails & Compliance Packagingpaid onlyAdmin Console & SSO for Teams/Enterpriseenterprise onlyLightroom Denoise, Raw Details & Super Resolutionpaid onlyTranslate Feature (Express, 6+ languages)paid only