Experiments

Fresh

by Apphud

Controlled experiment runner for in-app paywall variantsMobile teams need to test pricing and paywall designs without shipping a new app binary for every variantFree tier

A/B testing engine for paywalls and pricing configurations, segmented by custom audiences.

Features

Rules enginepaid onlyCross-platform IAP infrastructureall plansReal-time revenue analyticsall plansProceeds trackingall plansRemote product configurationall plansAdvanced reports and saved chartspaid onlyA/B paywall experimentspaid onlyApple Search Ads attributionpaid onlyCustom audiencespaid onlyCustomers APIpaid onlyLTV predictionspaid onlyConnection builderpaid onlyServer-to-server webhookspaid onlyDaily data exportspaid onlyCustom user property segmentationpaid onlyCohort revenue analysispaid onlyPostHog integrationpaid onlyPaddle (web subscriptions) integrationpaid onlyBilling portalpaid onlySubscription active event trackingpaid only

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