Product Analytics

Fresh

by Mixpanel

Event-stream query engine with pre-built report types (funnel, retention, flow, segmentation) and ad-hoc cohort builder over a columnar event storeProduct and growth teams that need to understand where users drop off, which features drive retention, and how behavior varies across segments without writing SQLFree tier

Event-stream analytics engine with funnels, retention curves, user paths, segmentation, and behavioral cohorts for web, mobile (iOS/Android/React Native), and server-side instrumentation.

Features

Funnel Analysisall plansRetention Analysisall plansUser Path / Flow Analysisall plansBehavioral Cohortspaid onlyMetric Treesall plansMulti-touch Attributionpaid onlyCart Analysispaid onlyExperiment Reportingpaid onlyMonitoring & Alertspaid onlyAlert Scheduling & Webhookspaid onlySession Replayall plansHeatmapsall plansAI Replay Summariespaid onlySpark AI Query Builderpaid onlyMixpanel MCP Integrationpaid onlyFeature Flagsenterprise onlyA/B Experimentsenterprise onlyRuntime Event Targeting for Flagsenterprise onlyWarehouse Sync (Snowflake, BigQuery, Redshift)enterprise only100+ Third-party Integrationsall plansCustom Eventspaid onlyAudit Logenterprise onlyCompartmentalized Data Accessenterprise onlySAML-based SSOenterprise onlyHIPAA Compliance Toolsenterprise onlyEU Data Residencyenterprise only

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