Acquia Campaign Factory (formerly Maestro)
Freshby Acquia
Multi-tenant marketing automation orchestration layer that manages separate Campaign Studio instances for different brands, business units, or clients from a centralized control plane.
Features
More from Acquia
- Acquia Campaign Studio (formerly Mautic)
Marketing automation — email campaign builder, lead scoring, form-triggered nurture sequences, A/B testing, landing pages, CRM integrations
- Acquia CDP (Customer Data Platform)
Customer data platform — identity resolution, batch and real-time data pipelines, ML Studio (Python/SQL), 360 profile lookup, omni-channel campaign activation, Snowflake data sharing
- Acquia Cloud Platform
Managed Drupal PaaS — cloud hosting, environment management, CI/CD pipelines, auto-scaling, CDN, application performance monitoring
- Acquia DAM (formerly Widen Collective)
Digital asset management — centralized media library, AI-powered auto-tagging and transcription, configurable upload profiles, brand portals, online proofing, PIM sync (Inriver), generative AI metadata generation
- Acquia Optimize (formerly Monsido)
Automated web governance — scheduled site crawling, WCAG/ADA accessibility auditing, broken link detection, SEO analysis, content quality scoring, compliance reporting
- Acquia Personalization (formerly Acquia Lift)
Rules-based and ML-driven web personalization — audience segmentation, content targeting, anonymous-to-known visitor tracking, integration with Acquia CDP for omni-channel profile enrichment