CX Hub – Identity

Fresh

by ActionIQ

Probabilistic and deterministic identity graph construction with real-time streaming ID stitchingEnterprise marketers and data engineers dealing with fragmented, multi-source customer identifiers who need a single golden record for targeting and compliance without owning the identity graph vendor lock-inFree tier

ML-powered identity resolution product (offered in three tiers: IdentityPlus, Identity Connect, Identity Edge) that stitches anonymous and known customer records across sources into unified profiles in real time.

Features

HybridCompute Zero-Copy Architectureenterprise onlyNo-Code Visual Audience Builderenterprise onlyDrag-and-Drop Journey Orchestrationenterprise onlyReal-Time Event Streaming & Trigger Activationenterprise onlyML-Powered Identity Resolution (IdentityPlus / Identity Connect / Identity Edge)enterprise onlyLookalike Modeling & Predictive Audiencesenterprise onlyGenerative AI / Prompt-Based Audience Creationenterprise onlyAudience Overlap Analysisenterprise onlyHoldout Groups & A/B Lift Measuremententerprise onlyCustomer 360 Profile Dashboardenterprise onlyRole-Based Access Controls & Field-Level Permissionsenterprise onlyHIPAA / CCPA / GDPR Compliance Supportenterprise onlySOC 2 Type 2 Certificationenterprise onlyAudit Trails & Data Governance Controlsenterprise onlySnowflake / Databricks / Redshift / Teradata Native Connectorsenterprise only100+ Pre-Built Downstream Activation Connectorsenterprise onlyAWS Marketplace Availabilityenterprise onlyAnomaly Alerting & Variance Thresholdsenterprise onlyCross-Channel Journey Analyticsenterprise onlyFirst- and Third-Party ID Graph Stitchingenterprise only

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